JD for Digital Marketing Specialist
Position Overview:
We are seeking a motivated and skilled Digital Marketing Specialist to join our dynamic
marketing team. The ideal candidate will have a positive attitude, excellent communication
skills, and strong teamwork abilities. This role involves developing, implementing, and
optimizing digital marketing strategies to enhance brand visibility, engagement, and
conversion rates.
Roles and Responsibilities:
- Develop and Execute Digital Marketing Campaigns: Design, implement and manage
comprehensive digital marketing campaigns across various channels such as social
media, email, search engines, and display advertising.
- Content Creation and Management: Produce engaging and high-quality content for our
website, blogs, social media, and other digital platforms. Ensure that content aligns with
our brand voice and is optimized for SEO.
- Social Media Management: Oversee and manage our social media profiles, including
scheduling posts, engaging with followers, and analyzing performance metrics. Address
comments and messages promptly and professionally.
- SEO and SEM Optimization: Apply SEO best practices to improve search engine
rankings and drive organic traffic. Manage and optimize paid search campaigns (SEM) to
achieve targeted traffic and conversions.
- Analytics and Reporting: Track and analyze the performance of digital marketing
initiatives using tools like Google Analytics. Prepare detailed reports and provide
actionable insights to enhance campaign effectiveness.
- Collaborate with Teams: Work closely with various teams, including sales, design, and
product, to ensure marketing strategies align with company objectives. Contribute to
strategic planning and brainstorming sessions.
- Stay Updated with Trends: Keep abreast of the latest trends and developments in digital
marketing. Propose and implement new strategies to stay competitive in the industry.
- Budget Management: Oversee and manage digital marketing budgets, ensuring effective
allocation and tracking to maximize return on investment (ROI)
Requirements:
- Experience: Proven experience as a Digital Marketing Specialist or similar role with a
successful track record of digital marketing campaigns.
- Skills: Proficiency in digital marketing tools and platforms, including Google Ads,
Google Analytics, SEO tools, and social media management tools.
- Communication: Exceptional written and verbal communication skills with the ability to
clearly articulate ideas and strategies.
- Teamwork: Strong collaborative skills with a positive attitude. Ability to work
effectively in a team-oriented environment.
- Analytical Thinking: Strong analytical skills with the ability to interpret data and make
informed decisions.
- Education: Bachelors degree in Marketing, Communications, Business, or a related
field is preferred.
What We Offer:
- Competitive salary and benefits package
- Opportunities for career growth and professional development
- A supportive and inclusive work environment
- Flexible work arrangements
Role: Digital Marketing - Other
Industry Type: Telecom / ISP
Department: Marketing & Communication
Employment Type: Full Time, Permanent
Role Category: Digital Marketing
Education: Any Graduate
Key Skills
Digital Marketing,Google Ad, WordsCampaign, ManagementSocial Media, Marketing,SEO.